It's February on Saturday — this month has both flown and dragged in the weirdest way, do you agree?
But like it or not, February is 2 days away and it's the month of love.
Which is actually the perfect time (and theme) to focus on strengthening the connection with your audience. The key to growing your business is helping people KNOW you, LIKE you, and TRUST you.
When you show up authentically and share valuable content, your ideal clients will be eager to work with you!
To make things easier for you, I've put together 28 content ideas for this coming month—one for each day.
Use these prompts to engage, inspire, and connect with your audience in a meaningful way.
KNOW, LIKE & TRUST!
These three words are essential when building your business and creating content. By consistently sharing content that lets people know who you are, like you (by showcasing shared interests and values), and trust you (demonstrating your expertise and ability to help), you accelerate connections, making your ideal clients eager to work with you!
Starting from February 1st, I've got 28 ideas to carry you through the month to help you foster know, like and trust with your audience. You’re welcome (wink!)
These are in no particular order (apart from the national themed days, of course).
February 1st: Share your business journey and what you love most about what you do.
February 2nd: Did you know Groundhog Day is all about predicting the future? Share a fun fact about this tradition and relate it to taking bold steps in business instead of waiting for “perfect” conditions.
February 3rd: Highlight your favourite service or product and explain what clients can expect from it.
February 4th: Tell us about your favourite service/offer/course/product and what people can expect from it.
February 5th: Showcase your workspace or home office setup.
February 6th: Share a behind-the-scenes look at your daily routine.
February 7th: Feature a client testimonial or success story.
February 8th: Share the story behind why you started your business.
February 9th: Share your favourite productivity tip or tool and explain how it directly supports the work you do with your clients, making their journey easier and more effective.
February 10th: Post your favourite inspirational quote and invite your followers to share theirs.
February 11th: Discuss your self-care routine and ask your audience about theirs.
February 12th: Share something you're proud of and encourage your followers to do the same.
February 13th: It's Galentine's Day! Celebrate the important friendships in your life.
February 14th: Valentine's Day – share how you're celebrating and express appreciation for your clients.
February 15th: Discuss what motivates you and ask your audience to share their motivations.
February 16th: Do a "This or That" post related to your industry and share your preferences.
February 17th: Random Acts of Kindness Day – share a time you performed or received a random act of kindness.
February 18th: Talk about any friendships you've formed through your business.
February 19th: Explain why you love working with your ideal clients.
February 20th: Share your favourite self-care or mindset book and how it has impacted you.
February 21st: Open up about a challenge you've faced and how you overcame it.
February 22nd: Be Humble Day – discuss the importance of humility in your personal or professional life.
February 23rd: Quote yourself! Share a statement you stand by that you've authored.
February 24th: Share five things people might not know about you to showcase your personality.
February 25th: Post a time-lapse video of you engaging in a hobby or business-related task.
February 26th: National Fairy Tale Day – share your favourite fairy tale and ask your audience to share theirs.
February 27th: Highlight 1-3 offerings from your business that your audience might not be aware of.
February 28th: Reflect on the month and share what you most love about helping your clients.
I hope this list sparks some inspiration for you! Let me know in the comments below which ideas you plan to use, and feel free to send me a message, if you have any questions.